Threatrix Case Study
Complete Branding and Website Redesign
Frontend and backend developers, UX/UI designers, QA engineers, SEO specialists, DevOps engineers, and project managers
4 months
- Strategic Rebrand,
- High-Performance Website,
- Marketing Assets & Functionality
Threatrix
Threatrix is a cybersecurity company that builds advanced open-source security, license compliance, and supply chain risk management tools for enterprise-level clients. They approached us to completely refresh their branding, website, and visual identity ahead of major funding rounds and product launches.
3 Key Results We Achieved
Strategic Rebrand and Visual Identity
We developed a new logo, color palette, typography, and full brand system reflecting Threatrix’s position in the cybersecurity space.
Modern Website Design and Development
We redesigned and developed a high-performance static website powered by custom PHP and WordPress (for the blog).
Enhanced Marketing Assets and Functionality
We designed new graphics, white paper templates, and dynamic landing pages, optimised blog sites with structured data, author sections, and article metadata for SEO and created a unique white paper download monitoring system.
- Custom-designed logo and full rebrand with unique geometric icon
- The new mark uses geometry, perspective, and negative space to symbolize connectivity and global scalability while avoiding cliché infosec icons like shields or keys
- Primary green (#73DD08) and orange-yellow (#FFA113) color palette representing Threatrix’s core infosec domain
- The site features tailored graphics, smooth animations, and a modular structure that supports future scalability, SEO optimization, and easy updates.
- Clean, high-tech UI with dynamic graphics and subtle animations
- A responsive, performance-driven website with optimized load times
- Dynamic white-paper landing pages and SEO-ready blog
- Static architecture with WordPress blog integration for flexibility
40%
faster load time
Consistent brand visibility across all digital and print assets
Ongoing collab with Threatrix for new web and marketing initiatives
Contact Us
Our approach is built on strategic partnership, so you can be confident that everything we do is aligned with your business goals. Send us a short message, and the Ginger IT team will get back to you as soon as possible.
