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Tag: design

Brand Positioning and How It Shapes Brand Perception

Brand Positioning vs. Brand Perception: Why It Matters

Brand positioning isn’t just a slogan. It’s the foundation of how customers remember or forget you. It tells people who you are, what you offer, and why it matters, while brand perception reveals what they actually believe. Look at it…

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How to Redesign Your Website Without Losing SEO

How to Redesign Your Website Without Losing SEO?

Website redesigns are a natural part of business growth. As technology evolves, design trends shift, and user expectations become more demanding, refreshing the look, feel, and functionality of a site is often necessary. Whether you're rebranding, improving UX, or updating…

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Website Refresh vs. Website Redesign: What’s the Difference?

Website Refresh vs. Website Redesign: What’s the Difference?

In today’s digital world, your website isn’t just a digital brochure - it’s the backbone of your brand, visibility, and user experience. But when your site starts to feel slow, clunky, or outdated, it’s time to take a closer look.…

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Anti-Design in Graphic Design

Anti-Design in Graphic Design: Breaking the Rules to Make a Statement

In a world dominated by polished, symmetrical, and user-friendly visual content, the emergence of anti-design is a refreshing and rebellious change. It disrupts expectations, disregards conventions, and provokes thought not by pleasing the eye, but by challenging it. Anti-design is…

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Minimalism with a Twist Web Design

Minimalism with a Twist Web Design: A Timeless Trend with Modern Appeal

For decades, minimalism in web design has been a pillar of design circles as it provides neat layouts, explicit graphics, and improved user experiences. Though still successful, the traditional minimalist style is starting to change. Now enter "minimalism with a…

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Website Redesign Checklist

Website Redesign Checklist: Everything You Need to Know

To be successful in today's digital world, a company needs a solid online presence. Brand recognition, client acquisition, and conversions may all be greatly enhanced with a well-designed website. But websites need regular maintenance to be effective, appealing and competitive.…

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