The relation between Christmas holidays and sales rates isn’t a mystery anymore. We know traffic soars earlier, customers use more channels to shop, and ad costs spike the closer we get to December. National Retail Federation (NRF) data from 2023…
This time of the year is usually reserved for fantasizing about the goals we are about to set for ourselves, imagining how it will feel when we reach them, and living to our full potential, preferably by February. However, life…
Scrolling through any social media feed now, and you will see it. Brands tweeting like real people, fast food chains picking fights in the comments, corporate accounts making memes that would’ve been questionable at least, a few years ago. That…
You have an idea, or an already evolved business, and it’s time to choose an e-commerce platform to start selling online. It’s certainly not an easy decision, given it will determine how easy, or not, it is to set up…
Most people put every site on the internet into the same bucket, and they call it “just a website”. But the truth is, not all sites are built for the same purpose. A Shopify store has very different goals from…
Brand positioning isn’t just a slogan. It’s the foundation of how customers remember or forget you. It tells people who you are, what you offer, and why it matters, while brand perception reveals what they actually believe. Look at it…
Author Info
- Name:Hana Loncarevic
- Display:Hana Loncarevic
- Email:hana.loncarevic@gingeritsolutions.com